Harnessing Key Moments and Milestones to Elevate Employee Volunteering
Timing is everything, and when it comes to employee volunteering, aligning efforts with meaningful moments can transform a program from routine to remarkable. Whether it’s a nationally recognized volunteer day, a cultural celebration or a corporate anniversary, these inflection points offer unparalleled opportunities to drive awareness, engage employees and amplify impact.
By integrating volunteering with these milestones, companies can tap into a natural sense of collective energy and shared purpose. These times often come with built-in resources—whether it’s national campaigns, public awareness, nonprofit initiatives or collaboration with employee resource groups—making it simpler and more intuitive to connect employees with opportunities to serve or launch a new volunteer program component.
Additionally, leveraging such occasions can help companies reach new audiences—internal and external—deepen employee engagement and align their social impact strategies with broader societal movements.
Listed below is a calendar of some of the opportunities throughout the year when integrating employee volunteerism and your program makes good sense. Although this list isn’t exhaustive, capitalize on what’s culturally relevant and aligned with your company’s values and focus areas.
Leveraging key moments and milestones not only energizes interest and participation but also helps embed volunteerism into the rhythm of workplace culture, which fosters a sense of purpose and community year-round.
What other moments and milestones matter to your employee volunteer program?
Suggested company milestones
- Founder’s birthday
- Anniversary of the founding of the company or a merger or acquisition
- Launch of new internal tagline or employee-focused initiative
- Launch of a new brand, product or service
- Anniversary of first location (store, office, plant, etc.)
- Leadership transitions
- Achieving significant partnerships, goals and targets
- Entrance into a new market
- Achieving sustainability certifications or patents
- Anniversary of the employee volunteer program
Suggested cultural moments
January
- National Mentoring Month
- World Day of Peace
- MLK Day of Service
- International Day of Education
February
- Black History Month
- Student Volunteering Week
- Random Acts of Kindness Day
- International Day of Women and Girls in Science
- World Day of Social Justice
- World NGO Day
- World Cancer Day
- Pink Shirt Day (Anti-Bullying)
March
- National Reading Month
- National Nutrition Month
- Women’s History Month
- Read Across America Week
- International Women’s Day
- World Wildlife Day
- World Water Day
- Red Nose Day
- Global Recycling Day
April
- Global Volunteer Month
- Keep America Beautiful Month
- Financial Literacy Month
- National Volunteer Week
- National Public Health Week
- Global Youth Service Days
- Earth Day
- World Health Day
- On Your Feet Britain
May
- Mental Health Awareness Month
- Military Appreciation Month
- Asian American and Pacific Islander Heritage Month
- Victoria Day
- National Teacher Appreciation Day
- Memorial Day
June
- Pride Month
- Caribbean American Heritage Month
- U.K. Volunteer Week
- Community Health Improvement Week
- World Environment Day
- World Oceans Day
- Juneteenth
- World Refugee Day
July
- Plastic Free Month
- World Population Day
- World Youth Skills Day
- International Self Care Day
- Disability Independence Day
- World Day Against Trafficking in Persons
August
- Back to School Month
- Black Business Month
- Black Philanthropy Month
- Poll Worker Recruitment Day
- International Youth Day
- National Nonprofit Day
- World Humanitarian Day
- Women’s Equality Day
September
- Hunger Action Month
- National Literacy Month
- Hispanic Heritage Month (Sept. 15–Oct. 15)
- Global Goals Week
- Climate Week
- National Read a Book Day
- 9/11 Day of Service and Remembrance
- National Voter Registration Day
- International Day of Charity
- World Cleanup Day
October
- Global Diversity Awareness Month
- Breast Cancer Awareness Month
- National Book Month
- Hispanic Heritage Month (Sept. 15–Oct. 15)
- National Voter Education Week
- Recycle Awareness Week
- Pro Bono Week
- International Day of the Girl
- World Mental Health Day
- Indigenous Peoples’ Day
- World Food Day
- United Nations Day
- Make a Difference Day
November
- National Veterans & Military Family Appreciation Month
- Native American Heritage Month
- Recycling Awareness Month
- International Volunteer Managers Day
- Election Day
- Veterans Day/Remembrance Day
- World Kindness Day
- World Children’s Day
- National Philanthropy Day
- Family Volunteer Day
December
- Universal Human Rights Month
- Giving Tuesday
- International Day of Persons with Disabilities
- International Volunteer Day
- Human Rights Day