Moments & Milestones that Drive Year-Round Volunteer Impact

Key Takeaways

Find the right moments and milestones that will rally employees and will be relevant culturally, provide shared or additional resources, amplify impact, and support your desired outcomes.
Be intentional with planning whether that’s when you start the process, the internal teams and employees you tap to scale and support the initiative, and the types of projects or activities that you integrate.
Gain buy-in from all stakeholders including all levels of leadership and your community partners as they’ll be integral to your success.
Select different inflection points throughout the year to build a consistent rhythm that strengthens your company’s culture of service and sustains momentum.
Incorporate celebration along with recognition of volunteers and their accomplishments. This focus on volunteering can elevate the importance of your company’s social impact strategy and be a source of employee pride.
Don’t be afraid to evolve the initiative. Take time to assess whether the alignment with a key moment or milestone is still serving your program’s goals, business priorities, employee interests and, above all, the needs of the communities where colleagues live, work and volunteer.